Team reports second-quarter losseam Financial Inc. reported a second-quarter loss compared with a profit last year and said it will increase capital at its banks to address concerns from the Office of the Comptroller of the Currency.
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a hurry and easily distracted, and even sensitively attuned to watching television many hours a day. TV is losing some of its ground to web-surfing.
Give the people what they want, video. Entertain, inform and educate them the way they are already trained for. Now it’s easier than ever to do this. Here, we are focusing on adding video / audio to your website for various purposes such as, marketing, training, V-Blogging, video sharing and etc. New technology has made it easy to add fast loading (called Streaming) video content to your website.
Until recently, between slow dial-up Internet connections and older technology, adding video wasn't practical for general website usage. But since over 60% of individuals online now have broadband access, and the new streaming technology, audio and video files can now be viewed online with little or no buffering. Buffering means to make the video viewable to your computer (the simple explanation). Therefore, video is now a feature that can be efficiently used online. There are still size and quality limitations to consider, but the industry is making progress in this arena almost daily.
The other problem hindering website video use was its complicated installation process. It’s been very difficult for the average individual to add video files to their websites. Windows Player simplified this process but still had limitations. It played a few formats, but not the streaming .swf (Flash) files and you had to know how to install their player on your website to play the video. You needed to know html webpage code or have a program like Microsoft’s FrontPage to install the player and video on a webpage.
Now there are a few new solutions that make it easy for the average person to install video on a website without needing too much computer or webpage knowledge. If a person knows how to cut and paste a simple code into a webpage, they can ad existing video files to their site. The tutorials even teach how to do this for the absolute beginner.
The latest software is an integration of several individual modules assembled as one user friendly software package that permits anyone to convert most of the existing video formats into fast loading, high quality, and streaming website videos. This software even enables you to customize your video player, video size, and quality. There is no player or software for your website visitor to download since the player is built into your webpage and loads almost instantly.
There are many software programs available that claim it’s easy to install video on your website. Most don’t work as promised. One good suite is Camtasia, but it is complex to use and cost several hundred dollars. A good user friendly, beginners’ level, feature-rich software should cost less than $100.
Video Content
Making video for a website is very easy today. A mass amount of people now have low cost digital video cameras. Many have video still cameras. New software makes it easy for non-technical individuals to create automatic training videos and presentation from still pictures. We’ll cover this feature in the next article in this web-video series.
Digital video and still cameras easily connect to your computer to upload the pictures from your camera to your computer in a digital format. One simple conversion to the new streaming format, making a video or audio player, and pasting the new code onto your webpage and you’re in business.
Windows XP even includes “Windows Movie Maker” for editing your videos in your computer. This is beginner level software but makes high quality edits. Your video cam can give you the ability to immediately create training videos, have your own TV talk show and etc. You simply record your video on your computer, edit it if necessary, and save it in the new streaming video format. Do a series of these and you have prerecorded videos viewable by anyone with Internet access. If you would like additional information on this subject, visit my website or email me as referenced in my signature line below.
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